Insomnia Cookies

Insomnia Cookies

Every day, Insomnia Cookies helps people all over the country get their confectionary fill. But on the sweetest day of the year, they turned to us to help promote their National Cookie Day giveaway.

Insight

What’s better than warm cookies? Free warm cookies.

Approach

We created a deliciously colorful campaign across print and social media featuring mouthwatering treats meant to build customers’ appetites – driving them to Insomnia Cookies stores and alerting them that free cookies were just around the corner.